What is the role of IT/Data Modeling on business performance, particularly in the banking industry?
Veronica G.
CONSULTANT – IBM, PHILIPPINE AIRLINE, BANK DANAMON AND OTHERS
CONSULTANT – IBM, PHILIPPINE AIRLINE, BANK DANAMON AND OTHERS
Jakarta, Indonesia
“The Mathematician Clive Humby says that ‘Data is the new oil.’ But in reality, data is nothing when it is only ‘data’. Data can be compared to oil when people can read it easily and correctly. The role of IT/Data modeling at the end is to improve business performance by making decisions and taking actions based on current and past data. In the banking industry, data modeling can help to define business strategy. For example, this could be in the form of getting more borrowers or customers, defining new products and interest rates, or determining expenses and spending.”