How is rising popularity in Esports affecting the gaming industry?
CEO OF ESPORTS & MARKETING AGENCY
“Esports is a constantly evolving industry that adapts to the best practices of the traditional sports or entertainment industry. There are several trends to follow at this time: first is the sudden rise of content creators — not just in esports, but in games in general. For instance, look at mobile video games, especially in Asia and LATAM. Another important trend is the NFTs — many organizations are creating or will create their own digital assets. Going off of this, another very definitive trend is ‘metaverse,’ a collective virtual shared space. In the coming years, there will be a hegemonic metaverse with interoperability, generating infinite possibilities for a 100% digital audience that will socialize there. This is currently underway in a limited fashion with the Fortnite universe.”